What counts in wayshowing design

Our needs for identification, orientation, information and other forms of design should be analysed from the point of view of a disoriented society, in which global consumption and national supremacy are prevalent. What role does location play in our virtual world, dominated by the Internet? How can one make genuine distinctions in a wealth of babbling marketing dominated communication? What?s the role of design in a contextual qualification of "here"? How can one get through to the citizen if it's only the consumer that counts? Ruedi Baur will illustrate his thoughts and ideas by presenting some of the most recent works of Atelier Intégral Ruedi Baur, Paris, Zurich, Berlin.